Yotpo

Reviews, loyalty and SMS platform for ecommerce brands, with AI-generated review summaries and replies.

Retention, email & SMS4.7(5,838)$89/month

Visit Yotpo Pricing page

How we make money

Ratings

4.7/5

Combined from 5,838 reviews across 3 sources, weighted by review count.

Source	Score	Reviews	Checked
Trustpilot	1.7/5	233	20 Oct 2026
Shopify App Store Yotpo: Product Reviews App	4.8/5	4,635	20 Oct 2026
Shopify App Store Yotpo: Loyalty Rewards Program	4.7/5	970	20 Oct 2026

Scores are copied from each public profile on the date shown. Sources with fewer than 5 reviews are listed but not combined. G2 blocks automated checks so is not included. Method

At a glance

Job: Retention, email & SMS
Brand types: DTC, Retail
Starting price: $89/monthStarter plan as shown
Free plan: Not stated
Integrations: Shopify
UK / GDPR: Data hosted in AWS US (Virginia); SOC 2 Type II report available under NDA.
Named consumer brands: Brooklinen, Revolution Beauty (source in list below)
Website: yotpo.com
Last checked: 20 Oct 2026

Use cases

Run a loyalty programme that changes behaviourUse loyalty data and AI insights to design rewards and tiers that increase repeat purchase.
Mine reviews for product and marketing insightUse AI to turn thousands of reviews into themes for product, CX and creative teams.
Collect more (and better) reviewsAutomate review requests and syndicate reviews to Google and retailers.

Prompts that pair with Yotpo

Review mining: themes, fixes and copyCluster hundreds of reviews into what customers love, hate and say in their own words.

Sources

Facts on this page come from these sources, checked 2026-10-20. A blank field means we could not verify it publicly. Spotted something out of date? Tell us.